Famed Poker Player Jena Delk Joins Prevent Cancer Foundation Bad Beat on Cancer Initiative

FOR IMMEDIATE RELEASE:
January 28, 2009

MEDIA CONTACT:
Apoorva Sabnis-Stull
703-837-3687
apoorva.sabnis-stull@preventcancer.org

ALEXANDRIA, VA — Famed poker player Jena Delk will partner with Bad Beat on Cancer and donate one percent of her winnings towards the Prevent Cancer Foundation. Proceeds from Bad Beat on Cancer™ members go towards the Foundation’s mission: the prevention and early detection of cancer through scientific research, education and community outreach to all populations, including children and the underserved. Jina will join current Bad Beat on Cancer™ top professional poker champions such as Phil Gordon, Lee Childs, Rafe Furst and Howard Lederer.

“I am so excited to be a part of the Bad Beat on Cancer™ team,” explains Jina. “It’s wonderful to be a part of an organization that raises funds for cancer prevention and I hope this will be a long-lasting partnership.”

During the 2003 World Series of Poker (WSOP), poker professionals Phil Gordon and Rafe Furst started a drive to help fund cancer prevention research and education ― by playing poker. They asked their friends to pledge just one percent of their winnings at the WSOP Championship Event to the Prevent Cancer Foundation as a tax-deductible donation, resulting in enough money to fund a research grant for an entire year. This grand gesture capitulated into the Bad Beat on Cancer™ initiative. Since its inception six years ago, Bad Beat on Cancer™ has risen over $2 million for cancer prevention research and has grown to include other major poker tournaments, leagues and home games. The initiative has inspired amateurs and pros alike to pledge one percent of their winnings for life, including stars Phil Hellmuth, Jr., Paul Wasicka, Andy Bloch, Annie Duke, Phil Ivey, Chris Ferguson, and Dennis Phillips.

If you’re interested in holding a Bad Beat on Cancer™ tournament or poker game in your community to benefit the Prevent Cancer Foundation, visit: www.preventcancer.org for more information.
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About The Prevent Cancer Foundation
As a leading health organization for 25 years, the Prevent Cancer Foundation has catapulted cancer prevention to prominence and provided more than $113 million in support of cancer prevention and early detection research, education and community outreach programs across the country. The Foundation’s peer-reviewed grants have been awarded to nearly 500 scientists from more than 150 of the leading academic medical centers nationwide. This research has been pivotal in developing a body of knowledge that is the basis for important cancer prevention and early detection strategies. Through healthy lifestyle choices, you can reduce your risk of breast, cervical, colorectal, lung, oral, prostate, skin and testicular cancers. For more information, please visit www.preventcancer.org.