Prevent Cancer Foundation Convenes National Dialogue to Combat Colorectal Cancer

FOR IMMEDIATE RELEASE:
March 31, 2008

MEDIA CONTACT:
Jasmine Greenamyer
703-837-3695, C-703-307-7328
jasmine@preventcancer.org

Dialogue for Action™ Conference Media Event Set for April 9, 2008 in Baltimore, Maryland

ALEXANDRIA, VA — On the heels of National Colorectal Cancer Awareness Month and the updated Colorectal Cancer Screening Guidelines issued in March by an alliance of cancer organizations, the Prevent Cancer Foundation’s Dialogue for Action Conference is set for April 8-10, 2008 at the Renaissance Baltimore Harborplace Hotel in Baltimore, Maryland. The gathering draws about 250 stakeholders together from the healthcare community including providers, state health officials, researchers, educators, insurers, and various industry representatives — all who have an interest in colon cancer prevention and early detection.

The Foundation’s goal is to facilitate conversations about the role of primary care and prevention in a reformed health care system in the context of colorectal cancer prevention and early detection strategies. Based on these initial meetings, participants gain insights into ways they can encourage increased screening in their communities.

This unique conference, now in its 10th year, is titled: A Dialogue for Action in Colorectal Cancer Screening: Moving Forward Despite a Broken Health Care System.

WHAT: Prevent Cancer Foundation
Dialogue for Action™ Conference
Media Event
(Reporters will not have access to conference seminars)
WHEN: Wednesday, April 9, 2008
10:00 a.m. – 10:30 a.m.
WHERE: Renaissance Baltimore Harborplace Hotel
St. George Room, 6th Floor
202 East Pratt Street, Baltimore, MD 21202
WHO: Richard Wender, M.D., Conference Co-chair
Prevent Cancer Foundation, Medical Advisory Board Member
Thomas Jefferson University
Immediate Past President, American Cancer Society

Jonathan Cohn, Conference Keynote Speaker
Senior Editor, The New Republic
Author of Sick: The Untold Story of America’s Health Crisis and the People Who Pay the Price

WHY: Although colon cancer remains the second-leading cancer killer — it is up to 90% preventable when detected early through the removal of pre-cancerous polyps. This is the only national conference on this topic and of this nature. As the creator and convener of this annual conference, the Prevent Cancer Foundation is committed to providing a forum to exchange ideas on the potential for increasing preventive services and colorectal cancer screening — in spite of the current health care crisis. The concept of this conference is to: spark a dialogue, create action, and continue to make strides toward a cancer-free future.
NOTE: Conference is not open to the public. A preliminary list of recommendations stemming from this conference will be released to the media and public on April 25, 2008.


The 2008 Prevent Cancer Foundation’s Dialogue for Action™ Conference Co-Chairs are Richard Wender, MD, Thomas Jefferson University and member of the Foundation’s Medical Advisory Board; Tim Byers, MD, MPH, University of Colorado Cancer Center; and Robert Smith, PhD, American Cancer Society. This conference is generously sponsored by: Patron, Quest Diagnostics; Benefactor, Genentech; and Supporters, Beckman Coulter, Inc., Exact Sciences, Olympus America, Inc. and Quidel. (Sponsors have no involvement in the agenda or content of the conference.)

For more information about the Prevent Cancer Foundation Dialogue for Action™ Conference, visit: www.preventcancer.org.

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About Prevent Cancer Foundation
The Prevent Cancer Foundation (formerly the Cancer Research and Prevention Foundation) was started in 1985 when Founder and President Carolyn Aldigé first understood the power of prevention to defeat cancer — and recognized that too few of the country’s resources were used to promote cancer prevention research or education. Today, it is one of the nation’s leading health organizations and has catapulted cancer prevention to prominence. Through healthy lifestyle choices, you can reduce your risk of breast, cervical, colorectal, lung, oral, prostate, skin and testicular cancers.

Since its inception the Foundation has provided more than $97 million in support of cancer prevention and early detection research, education and community outreach programs. The Foundation’s peer-reviewed grants have been awarded to more than 300 scientists from more than 150 of the leading academic medical centers nationwide. This research has been pivotal in developing a body of knowledge that is the basis for important cancer prevention and early detection strategies. For more information, please visit www.preventcancer.org.